Marquis & Co.

HipCityVeg Fast Casual Branding & Marketing

Creative Campaigns Helped This Vegan Restaurant Grow into Multiple Markets


  • Content Creation
  • Signage Design
  • Collateral Design
  • Packaging Design
  • Digital Marketing


HipCityVeg is a plant-based fast-casual chain from restaurateur Nicole Marquis with the mission of making delicious vegan food enjoyable and accessible to everyone. We helped HipCityVeg open its newest locations – in Washington, DC and on Broad Street in Philadelphia – to launch both its 2.0 look and the start of its national expansion.

Beyond physical storefronts, Cohere has produced creative campaign content and collateral to fuel seasonal promotions and ongoing marketing for the growing fast casual brand.

Branding and signage by Cohere. Interiors by Groundswell Design Group and photographed by Jason Varney.

We've helped HipCityVeg since it's inception. From one store to many, with a brand evolution, signage, content, campaigns, openings and more.

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